Lifestyle, USA
OdorKlenz
The Engagement
Overview
OdorKlenz, a U.S.-based brand known for its non-toxic and odor-neutralizing detergents, needed a modern Shopify store to support their rapid growth. Moving away from an outdated WordPress setup, the client wanted to rebuild their e-commerce presence with a scalable, performance-optimized, and content-flexible solution. Kolachi Tech stepped in to deliver a comprehensive migration and custom theme development project. From replicating 50+ unique product detail page designs to integrating a native subscription model and improving SEO, the new Shopify store reflects a balance of design fidelity, operational flexibility, and marketing-readiness.
Services
- Shopify migration from WordPress
- Custom Shopify theme development
- Product detail page (PDP) design implementation (50+ unique layouts)
- Subscription plan integration
- SEO optimization
- Mobile performance improvements
Platforms
What We Were Up Against
The Challenges
Legacy Limitations
The legacy WordPress site lacked scalability, was slow, and was poorly optimized for mobile and SEO.
Rigid PDP Requirements
Each product required a highly specific PDP layout that WordPress couldn't support.
Developer-Dependent Content
Content updates on WordPress were developer-dependent and time-consuming.
No Recurring Revenue
There was no recurring revenue model via subscriptions.
Discovery & Conversion Gaps
SEO weaknesses and a poor mobile experience hurt discoverability and conversions, while manual order and product management processes were inefficient.
Proof in the Data
Results in View
In Practice
Solutions
Full Shopify MigrationMoved product data, order history, customer records, and blog content using GraphQL Admin API with zero data loss.
Custom Shopify ThemeTransformed Figma designs into a pixel-perfect, mobile-first, SEO-friendly theme using Shopify Theme Kit.
50+ Unique PDP TemplatesBuilt with Liquid and metafields to empower the client to edit and manage content-heavy layouts independently.
Subscription IntegrationEnabled recurring orders via a third-party app, designed to match the store's UX for frictionless onboarding.
SEO & Mobile EnhancementsImplemented best practices in site structure, metadata, schema, and performance, with fast load speeds across devices.
What We Delivered
Results
Massive UX UpgradeImproved user journeys on mobile and desktop, with clearer product storytelling and simpler checkout.
Content Control for TeamsThe client's marketing team gained full autonomy over rich PDP content.
Subscription Revenue UnlockedFirst-time integration of a recurring purchase model increased retention.
Faster Go-to-MarketNo developer wait times for new product launches or landing pages.
SEO BoostImmediate gains in impressions and click-throughs for keywords like 'odor eliminator for pets' and 'non-toxic detergent'.
Your store, next.
Ready to Scale Your Shopify Ecosystem?
The migration and custom-theme playbook that transformed OdorKlenz applies to any store outgrowing its current stack. Connect with Kolachi Tech to scope a migration and a flexible, content-rich theme build tailored to your catalog.
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