Choosing the right Shopify plan is one of the most critical decisions you’ll make when setting up or scaling your e-commerce store. Whether you’re just getting started, managing a growing brand, or running a large-scale enterprise — Shopify has a plan tailored to your needs.

Let’s walk through each Shopify plan in detail, what it offers, and who it’s best suited for.

Basic — $25/month

Perfect for solo entrepreneurs and startups

If you’re just dipping your toes into the e-commerce world, Shopify’s Basic Plan is a smart and budget-friendly starting point.

What You Get:

  • Up to 10 inventory locations

  • 24/7 customer support

  • Localized global selling in 3 markets

  • Shopify POS Lite for in-person sales

  • Access to basic analytics and reports

Use Case:
A solo entrepreneur or a small business validating a new product idea, building MVPs, or running a side hustle. It’s ideal for those who don’t need multiple team accounts but want all the tools to start selling.

Best For:

  • First-time online sellers
  • Influencers selling merch
  • Artists or creators testing e-commerce waters

Grow — $65/month

Best for small teams looking to scale operations

The Grow Plan is great when you’re building momentum and have more hands on deck.

What You Get:

  • Everything in Basic, plus:

  • 5 staff accounts

  • Lower credit card processing rates

  • Continued support for 10 inventory locations

  • Same global selling support

  • POS Lite

Use Case:
You’ve validated your product, hired a small team, and want each member to have their own login. You’re scaling marketing, operations, and support—and want better transaction fees to support growth.

Best For:

  • Teams of 2-5
  • Small DTC brands with growing order volumes
  • Startups with growth-focused goals

Advanced — $399/month

Built to scale high-growth businesses

When your business has consistent sales, increasing complexity, and global ambitions, it’s time to go Advanced.

What You Get:

  • All Grow features plus:

  • 15 staff accounts

  • Advanced reports for better forecasting

  • 10x checkout capacity for high-traffic flash sales

  • Enhanced 24/7 support

  • Option to add more global markets for $59/month

Use Case:
Brands with complex logistics, larger teams, and steady 5–6 figure monthly revenue. If you’re doing international marketing, segmenting customers, or optimizing checkout experiences—this plan is built for you.

Best For:

  • Global brands
  • Mid-market DTC businesses
  • Data-driven teams needing robust insights

Shopify Plus — Starting at $2,300/month (3-Year Term)

Enterprise-grade power and full customization

Shopify Plus is where the big leagues play. Designed for high-volume merchants, this plan unlocks the platform’s full potential.

What You Get:

  • 200+ inventory locations

  • Unlimited staff accounts

  • Customizable checkout with 40x capacity

  • Wholesale/B2B capabilities

  • Dedicated account manager

  • Priority 24/7 phone support

  • Global selling across 50+ markets

  • Access to Shopify Flow, Launchpad, and exclusive APIs

Use Case:
Enterprise retailers or hyper-growth brands processing thousands of orders per day. You need stability, speed, and customization across checkout, APIs, and backend systems. You’re also likely selling across multiple countries, channels, and maybe even managing wholesale accounts.

Best For:

  • Enterprises with B2C + B2B models
  • DTC brands scaling globally
  • Teams with devs and internal tools that need robust integrations

Choosing the Right Plan: What to Consider

Here are a few questions to guide your decision:

  1. How big is your team?
    More staff = better control with higher-tier plans.

  2. What’s your monthly revenue & traffic?
    Higher plans reduce transaction fees and support more customers.

  3. Are you selling internationally?
    Shopify Plus and Advanced make global expansion smoother.

  4. Need for advanced reporting or automation?
    Only available in Advanced and Plus plans.

  5. Checkout customization or wholesale functionality?
    Shopify Plus is your go-to.

Final Thoughts

Shopify is built to grow with you. Start with what fits your needs today and upgrade as your store expands. Each plan offers real value—whether you’re a solo creator or a multi-national brand.

If you’re unsure where to start, reach out. At Kolachi Tech, we help e-commerce businesses select and optimize the perfect Shopify plan tailored to their goals.

Ready to scale your store the right way? Let’s chat.

Your Trusted eCommerce Partner.

Get in touch with us today and let’s start transforming your business.

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